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Jessica VandenHouten

Jessica VandenHouten is the Director of Brand and Marketing Strategy at Jewelers Mutual, where she leads integrated campaigns that enhance brand identity and foster meaningful customer connections. With over 20 years of experience, she brings a strong background in writing and storytelling, using a narrative-driven approach to engage audiences. Her work is featured across Jewelers Mutual’s platforms, including The Jewelry Box, Clarity Blog, and the company’s Newsroom. Additionally, Jessica has contributed to industry publications such as JCK and National Jeweler.

Posts By Jessica Vandenhouten
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Read: 2 min
October's birthstones: opal & tourmaline
October's birthstones are fitting: Opal, valued for its “shifting play” of color, and tourmaline, which comes in a rainbow of colors and combinations.
Read: 3 min
Jewelers Mutual® named to Deloitte’s Wisconsin 75™ for sixth year in a row
Jewelers Mutual® Group announced it has been named to Deloitte’s Wisconsin 75™ for the sixth consecutive year.
Read: 4 min
Jewelry businesses under attack: Jewelers Mutual® and Jewelers Security Alliance issue urgent advisory
Jewelers Mutual® Group announced today that the jewelry industry is facing an unprecedented burglary crime crisis.
Read: 3 min
Diamonds Direct announces new collaboration with Jewelers Mutual®
Diamonds Direct recently announced its new collaboration with Jewelers Mutual® Group to enhance the shopping experience for its customers using personalized, cutting-edge solutions.
Read: 3 min
Jewelers Mutual® reveals new insights into jewelry ownership
Jewelers Mutual unveils study of 1,500 people, sharing fresh insights into today’s jewelry boxes, owner habits, and evolving preferences.
Read: 2 min
September's birthstone: Color your world with a splash of sapphire
What is September's birthstone? It's the sapphire, aka the gemstone for romance. Learn how to care for sapphires and understand where the blue colors come from.