Jessica Thomaschefsky

Posts By Jessica Thomaschefsky
Showing 12/13 results
Read: 2 min
Cutting the Power: A New Trend in Jewelry Store Burglaries
Learn about the new trend in jewelry store burglaries and the six tips Jewelers Mutual suggests to make sure your store remains secure.
Read: 3 min
Selling Jewelry to Women: Why Females are the Future
More women are shopping for jewelry for themselves. She is looking for fashionable, unique and creative designs that include classic pieces. Make sure you have a collection of items that are affordable and presented in a unique way.
Read: 1 min
2018 Top Jewelers Block Insurance Agents
Each year, Jewelers Mutual recognizes the achievements of those agents who deliver an exceptional experience. Based on results from 2017, select agencies were recently acknowledged with the honor of the Jewelers Mutual's President's Club award for their jewelers block insurance expertise and commitment to service.
Read: 2 min
3 Factors for Successfully Marketing Your Jewelry Business
To successfully market to the next generation of jewelry consumers, you need to be 3 things— authentic, meaningful and unique.
Read: 2 min
Selling Jewelry to the Next Generation of Consumers
Knowing your jewelry customers and the next generation of jewelry customers is important. Let's dive into how they shop and best practices for selling to this next generation of consumers.
Read: 2 min
Low-Cost Ways to Reward Your Jewelry Store Employees
If you've thought about rewarding your employees for their hard work but don't have a large budget, that's ok. You don't need a ton of cash to make an impact.